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Contents
Sports Business Journal issues
Volume 22 No. 44

Monday, December 9, 2019

Volume 22 No. 35

Roger Goodell tops our list of 50 Most Influential People in Sports Business

Despite some controversy, Goodell has led the NFL to a new era of prosperity. No executive drives more decisions across media, brands and competing sports properties.

NASCAR rolls out new sponsorship model and turns to some familiar brands

NASCAR signed four premier partners that might not be new to the sport, but could increase its profile with massive new marketing budgets and activation capabilities.

Fanatics' Cole Gahagan shifting to Learfield IMG

Gahagan will become president, content, revenue and enterprise solutions, essentially overseeing every piece of Learfield IMG College’s business that makes money.

Nzinga Shaw departing sports but legacy of diversity efforts will remain

As Shaw departs the Atlanta Hawks this week, she leaves behind a trailblazing legacy that has echoed throughout sports as teams, leagues put a greater spotlight on diversity.

Gift suites remain the go-to for bowl hosts

Shopping sprees, gadgets like AirPods and PS4s, and even Tony the Tiger and fanny packs highlight the gifts for players from participating schools.

A friend in need: How two agents joined forces

Most rival agents compete so hard against each other it’s lucky if they aren’t enemies, but veteran baseball agents Joe Bick and Barry Meister have a long and deep friendship.